www.thebritishmasters.biz
The British Masters SA is a private Anglo-Swiss owned firm founded in 1995 by Swiss watchmaking engineer Eric Loth in the Neuchatel canton, Switzerland’s watchmaking heart. The British Masters continue to write the history of two legendary watchmaking names: Graham and Arnold & Son. Perhaps best known as the “father of the chronograph”, George Graham (1673-1751) was also the brains behind inventions such as the dead-beat cylinder escapement, the first wall chronograph and the mercury pendulum. Commissioned by the Greenwich Royal Observatory to create the Master Clock used by astronomers, he became the first great 18th century clock-maker to be admitted to the Royal Society. Perpetuating this spirit of remarkable innovations and technical expertise, Graham is now a contemporary watch brand dedicated to enthusiasts of the mechanical arts. Open-minded and passionatily interested in exchanges with his peers, including in other countries, Graham would doubtless have approved this modern Swiss initiative to revive the finest British horological traditions and build on his rich heritage. Based on inventive concepts determining design, functions and finish, the “British brand made by Swiss” creates imposing “wrist machines”.